Penticton Western News

Elevator Race an athletic challenge

Lyndie Hill hopes The Elevator race establishes Penticton as an adventure tourist destination.

Hill, event co-ordinator for Hoodoo Adventure Company, has teamed up with sponsors the Penticton Indian Band and Peach City Runners to assemble the event.

The Elevator, to be held on March 31, starts with an eight-kilometre race on the ground floor of the valley. The first floor takes athletes on a 20-km road race, while the second floor involves a seven-km mountain run/snowshoe. The third floor involves an eight-km mountain bike, while the fourth floor is an eight-km cross-country ski. The Penthouse floor is a two-km run and downhill ski and snowboard.

“We are really excited about this race for many reasons,” said organizer Lyndie Hill of Hoodoo Adventures. “We are not only introducing adventure multi-sport racing to the area with an original event that is sure to draw athletes looking for a new challenge, but this is a great opportunity to expand tourism in the shoulder seasons while raising money for a great cause.”

The event will raise money for outdoor education programs benefitting the Penticton Indian Band Youth Group, who will get an opportunity to participate in intro to adventure guide programs led by Hoodoo Adventure Company. Hill said it’s the perfect fit as they have activities in place with its youth program. Money will be raised from participating teams giving donations.

“This is a great opportunity for our youth to be involved in this outdoor recreational challenge,” said Penticton Indian Band Chief Jonathan Kruger. “This event will engage our youth in outdoor adventure activities which may also lead to career paths in eco-tourism. The Elevator goes through the water and the land, from the low valleys to the alpine keeping us in tuned with the beautiful land within our Syilx territory.”

Steve Brown, owner of Peach City Runners, said not only is this the kind of event they need to promote in Penticton, he sees it as a replacement for the Ullers Winter Festival from the past.

Mike Hill of Hoodoo Adventures said there are several riders excited about the event. They are hoping that 15 to 20 teams compete. He said The Elevator, which took a year of planning to make happen, will provide a different challenge because of the various activities.


The Elevator is expected to be an annual event with the various sponsors, Hoodoo Adventures and the PIB working to see it grow. For more info and to sign up,




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