A much beloved Canadian rock band is returning by popular demand to the Penticton Peach Festival.
Peter’s Bros. Construction will present 54-40 in Okanagan Lake Park on Aug. 6.
The band played to one of the largest crowds in Peach Festival history in 2012.
Peachfest entertainment director Bill Kolter said that fans have been asking for their return ever since.
“By their second song, everyone was standing,” said Kolter in a release “They had the entire park singing along with their hits. What an incredible band.”
Since their formation in Vancouver in 1981, 54-40 has recorded a dozen top 10 singles and 13 studio albums. Three of those albums went platinum.
With the singing and songwriting talents of Neil Osborne, 54-40 scored a significant breakthrough with its third album, Show Me, which spawned the hits One Gun and One Day in Your Life.
Their long list of hits includes: Baby Ran, Ocean Pearl, Lies To Me, Love You All, She La, Casual Viewin’ and Since When.
One of their most recognizable songs, I Go Blind, was covered by Hootie & the Blowfish in the 1990s. The song was also used on the first soundtrack for the television series, Friends.
“They are known for their live performances. Their fans are used to paying $40 or $50 to see 54-40, but thanks to Peters Bros. Construction, you can see them for free at Peachfest,” Kolter said.
The 68th annual Penticton Peach Festival takes place Aug. 5 to 9. For more information visit www.peachfest.com