As a happily married Indigenous mother of two boys and one stepson, Kassity Van Alphen started her own fitness company, Femme Form Coaching, after years of professional mentorship.
In two short years, she has already helped over 150 women change their lives, not just physically, but in mind, body, and soul. Given her impact and holistic approach to female fitness and wellbeing, Kettle Valley Memorial and the Penticton Chamber are proud to announce Kassity as a Top 40 recipient.
Kassity has dedicated herself to finding a way to help other women be less overwhelmed and thrive in everyday life, whether that be as a mother, spouse, worker, or all three. More often than not, women come to her wanting to lose weight, but Kassity looks at the other aspects of their lives that are out of alignment and begins working on the root causes.
As she points out, it may be great losing 40, 50, even 70 pounds, but what is the point if your head is unwell?
After losing 70 pounds herself, Kassity pursued the education and mentorship for bodybuilding-styled fitness training, leading her to create a platform in fitness that addresses the imbalance of women and the relationships they have with themselves along with the healing tools to move forward with a happier and more fulfilling life. In two short years, she has worked with more than 150 women and is extremely proud to say that not only did her clients lose weight, but have also learned to take care of themselves on every level including emotionally, physically, their nutrition and the way they view and think about themselves.
Kassity also created her Instagram channel to provide an authentic view on fitness and motherhood, with the goal of shaking the unrealistic expectations and body imaging often portrayed on social media and replace it with inspiration and truthful messaging.
Kassity often hosts a free four-day training program for the public aimed at whomever is open to changing their life. Within those four days, she will dive into new thought processes around fitness, energy, mindset, and provide free workout plans and guidance on nutrition.
Moving people away from instant gratification and into healthier ways of managing stress, viewing their self-image, and their relationship with food is a big part of what makes Femme Form Coaching more than a place to work out, it’s redefining the space of “fitness.”
