The Penticton & Wine Country Chamber of Commerce is hosting its second cash mob today. Join mobbers at the main doors of the Curling Club at 3:45 p.m. to learn which business will be hosting the mob. (Photo from Unsplash)

Don’t miss the second Penticton Chamber cash mob

Mobbers will gather at the Penticton Curling Club main doors at 3:45 p.m.

Don’t miss the second cash mob happening today!

The Penticton & Wine Country Chamber of Commerce has launched the new initiative to support local businesses and boost sales and recognition. Rather than a flash mob that has a group of people singing and dancing, a cash mob has a group of people spending a minimum of $20 each at a selected business for the period of one hour.

The business that will be hosting the second cash mob on Nov. 7 will be announced at 3:45 p.m. when the mob gathers at the Penticton Curling Club main doors. The chamber rationalizes the event stating “imagine if each business had 15 mobbers with $20 purchases,” that would equal $300 in just one hour and if the event is repeated once a month for a year, that’s $3,600 spent supporting local.

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