New digital subscription program at the Penticton Western News offers readers exclusive benefits

  • Apr. 6, 2022 4:10 p.m.
Heritage house is engulfed in flames following a gas explosion on March 7, 2022. ( Monique Tamminga/ Western News)

Heritage house is engulfed in flames following a gas explosion on March 7, 2022. ( Monique Tamminga/ Western News)

Truth. Clarity. Community.

It’s what we do.

Since 1967, Penticton Western News has provided trusted news and informative content for locals to enjoy and stay up to date.

Today, the Western lands on more than 15,000 doorsteps each week in Penticton and Oliver and another 7,000+ are available in high traffic areas of Kaleden, OK Falls, Oliver and Osoyoos. It is viewed on more than 25,000 computer or mobile screens throughout the South Okanagan every month, bringing the most need-to-know local news to community members.

Whether it’s breaking news, community in- formation, entertainment, opinion or local sports, we pride ourselves in bringing the most relevant news to our readers.

Sparking dinnertime conversations. Sparking action.

Sparking change and celebration.

The core of local journalism goes beyond simply chronicling all that Western has been and all that it will become – it’s asking the tough questions along the way. We’re proud that we hold community leaders accountable to the people we serve.

The Western team has been here when it matters most, especially when the news gets tough, filtering through the noise to bring you the raw and the real.

And now, the Western is entering into a new chapter. By launching an added-value subscription program that provides exclusive content and premium benefits to readers, the community has the opportunity to directly support local journalists who live and work here, in the city they serve.

“Engaged local journalism is an essential democratic force and one of the key building blocks to de- veloping an inclusive community that works for everyone,” Randy Blair, Black Press Media’s Chief Operating Officer, said.

“The value added subscription program is a way for individuals to assist their local community news media in their efforts to give voice to those individuals and organizations who are working to build a better tomorrow for all.”

Digital subscriptions offer the flexibility for each customer to hand select a plan that fits their readership needs. Added benefits include exclusive newsletters delivered right to your inbox, community forums to connect with the news team, unlimited access to our provincial news website Today in BC, as well as puzzles, crosswords and premium contests.

In addition to local content, you will also be able to enjoy reading breaking news from around the province and across Canada, brought to you by one of the largest networks of journalists in North America.

We recognize the importance and direct impact of breaking news to our fellow community members. Stories that share important public safety information will always be accessible to all readers.

Most importantly, by subscribing, readers engage with and directly sup- port the entire Western team.

“The team at the Penticton Western News takes pride in ensuring we are providing the best local coverage and community journalism to our readers. We appreciate your loyalty through this new opportunity to support local journalism and allow our team to continue to provide our communities with the trusted coverage you have come to know and love. This initiative will allow our readers better access to important local news stories delivered directly to your inbox keeping you informed each and every day,” said publisher Warren Smith.

“Your Penticton Western News team is proud to continue to support local non-profits, charities and local initiatives that give back to our community to help continue their important work that allows our community to thrive. This has never been more important than it is right now as we find our way through this ever-changing world we live in. We thank you all for your continued support of local journalism and the Penticton Western News, without your support this would not be possible.”