FILE - In this Sept. 22, 2017, file photo, customers look at iPhone 8 and iPhone 8 Plus phones at an Apple Store in San Francisco. (AP Photo/Jeff Chiu)

Weather Channel app accused of selling users’ data

Lawyers argue operator misled users who shared their location in exchange for personalized forecasts

  • Jan. 4, 2019 5:30 p.m.

People relied on the most popular mobile weather app to make plans and figure out how to dress for the elements, but its owners used it to track their every step and profit off that information, Los Angeles prosecutors said Friday.

The operator of The Weather Channel mobile app misled users who agreed to share their location information in exchange for personalized forecasts and alerts, and they instead unwittingly surrendered personal privacy when the company sold their data to third parties, City Attorney Michael Feuer said.

READ MORE: Facebook reveals bug gave apps unauthorized access to 6.8 million users’ photos

Feuer sued the app’s operator in Los Angeles County Superior Court to stop the practice. He said 80 per cent of users agreed to it because the company had intentionally obscured disclosures on how it uses geolocation data within a 10,000-word privacy policy.

“Think how Orwellian it feels to live in a world where a private company is tracking potentially every place you go, every minute of every day,” Feuer said. “If you want to sacrifice to that company that information, you sure ought to be doing it with clear advanced notice of what’s at stake.”

A spokesman for IBM Corp., which owns the app, said it has always been clear about the use of location data collected from users and will vigorously defend its “fully appropriate” disclosures.

Marketed as the “world’s most downloaded weather app,” The Weather Channel app claims it has approximately 45 million users a month, the lawsuit said.

Feuer said operators of the app, TWC Product and Technology LLC, sold data to at least a dozen websites for targeted ads and to hedge funds that used the information to analyze consumer behaviour. Feuer said he learned about the sale of the private data from an article in The New York Times.

The lawsuit seeks to stop the company from the practice it calls “unfair and fraudulent” and seeks penalties of up to $2,500 for each violation.

It comes as companies, most notably Facebook and Google, are increasingly under fire for how they use people’s personal data. Both companies faced congressional hearings last year on privacy issues, which are likely to remain on lawmakers and regulators’ minds both nationally and in California.

In June, California lawmakers approved what experts are calling the country’s most far-reaching law to give people more control over their personal data online. That law doesn’t take effect until next year.

Feuer said he hopes the case inspires other lawsuits and legislation to curb data-sharing practices.

IBM bought the app along with the digital assets of The Weather Company in 2015 for $2 billion but did not acquire The Weather Channel seen on TV, which is owned by another company.

The Associated Press

Like us on Facebook and follow us on Twitter

Just Posted

Get your tickets to the 7th annual Vertical & Vintages Wine Weekend

Hosted at the Apex Mountain Resort in partnership with the Naramata Bench Wineries Association

Princeton GSAR credited with saving life of lost snowmobiler

Princeton Ground Search and Rescue volunteers are being credited with saving a… Continue reading

Athlete of the Week: Landon Peterman

Landon Peterman is the Penticton Western News/Canadian Tire athlete of the week

Rotary Student of the Month: Robinson a proven leader

The Grade 12 Princess Margaret student is the club’s Student of the Month for January

Penticton Mustangs hockey wins gold

Peewee rec team wins Salmon Arm hockey tournament

Rare ‘super blood wolf moon’ takes to the skies this Sunday

Celestial event happens only three times this century

Company issues lifetime ban after man jumps from cruise ship

Nick Naydev posted the video last week showing him standing on the balcony of the Symphony of the Seas

Parents in this B.C. city can no longer opt kids out of class for personal beliefs

Change comes as part of ‘big overhaul’ of school district’s learning resources policy approved by board

BC Hydro scammers bilked customers out of nearly $45,000 in 2018

Nearly 2,000 people reported scams to the utility, as they continue to be more common

Good news: Peak flu season over in B.C.

B.C. Centre for Disease Control says that while peak season is over, rates remain high this time of year

B.C. university students dumpster dive to shed light on food waste

Eating only from dumpsters, the students hope to raise money for food banks in Northern Canada

B.C. woman posts to Facebook after she and nephew reported missing for days

Roseanne Supernault says both she and her six-year-old nephew are fine and she has contacted police

Unruly passenger forces B.C.-bound flight to divert to Calgary

Police say charges are pending against a woman in her 40s

Inflation rises as higher airfares, veggie prices offset cheaper gas

Statistics Canada says inflation accelerated to two per cent in December

Most Read