Steve Brown heads up Three Lakes Triathlon Series

Osoyoos, Cultus Lake and Sylvan Lake to be part of Three Lakes Triathlon Series created by Penticton's Steve Brown

Steve Brown has got that spark back for triathlons.

Initially reluctant to accept the position of race director for Valley First Challenge Penticton in 2014, taking it on injected passion back into Brown.

“I just really got fired up,” said Brown, who, after two years of brainstorming, announced the creation of the Three Lakes Triathlon Series.

The trio of races will be in Cultus Lake, B.C., Osoyoos and Sylvan Lake, Alta. Cultus Lake Loop Triathlon will be on June 14, followed by the Osoyoos Lake Loop Triathlon on June 28 and Sylvan Lake Loop Triathlon on July 19 of 2015.

“I’m really excited to be doing this,” said Brown, one of the original group members that brought Ironman to Penticton in 1984.

The series will be based upon distances of a one kilometre bike, 60-km swim and 10-km run for a single loop and two-km swim,  90-km bike and 20-km run for a double loop.

“While each event is slightly different in its distances we are not concerning ourselves with exact distances based on traditional triathlons,” said Brown, founder of Peach City Runners as well as owner and operator of ULTRA515 in a release. “We are going to work with what the local terrain offers us. Some events will be slightly higher or lower than those distances. Bottom line is you get to choose one or two loops depending on your fitness and experience level. The big change for Osoyoos is that we will no longer use the out and back on Richter Pass but rather the bike course will now go out and around Black Sage Road between Oliver and Osoyoos.

“We think this is going to be a really good series for the athletes,” Brown told the Western News. “We think it’s going to create excitement within the athletic community. Our organizing group are excited about bring it it to them.”

The goal for the series is to produce a quality event in each location that would attract triathletes from across western Canada, looking for training events to get them prepared for iron distance and Challenge races.

“Cultus Lake, Osoyoos and Sylvan Lake have all proven they can hold large-scale events as they have done so in the past for numerous years,” said Brown.

While the race will be the focal point, the plan is to turn the events into a festival weekend complete with events for family members of all ages, a vendor exposition, kids fun run and an Underpants Run as a fundraiser for Bikes for Kids. They will work with the various communities and local triathlon organizations to develop an athlete, spectator, family and resident-friendly course.

“The immediate concern is to get athlete support for these races,” said Brown. “Both Osoyoos and Sylvan Lake had issues last year with the cancellation of their events last minute by the former organizer leaving athletes high and dry. In order to win back their confidence, we are going to allow athletes that signed up for 2014 to race for free at our event in 2015. We believe this sends out a clear message to the athletes that we are serious about wanting their support and that we are going to put on a quality event for them.”

Brown said that Osoyoos’ event only had 24 entrants, while Sylvan Lake had 30. The numbers were low as Brown said people were nervous and skeptical and held back on registering.

In addition to the individual events, there will also be an Age Group Series in which anyone signing up and doing all three events can win entries into the series draw which will include the grand prize of an all inclusive trip for two to a warm destination in the off season. Details for the series and a list of other prizes is available on the website.

Registration opens Nov. 10 for all three events at


Just Posted

This parking on the east side of Martin Street will be removed permanently Monday morning (June 21, 2021) to put in the Lake to Lake bike lane. (City of Penticton)
Parking removed permanently to make way for bike lane in downtown Penticton

Work begins Monday morning to replace parking spots with bike lane on Martin Street

Jaimee Peters photo of a Willow Midwives helping with a birth. Willow closed its doors March 31 because of a shortage of midwives. (Contributed)
South Okanagan’s only midwifery to re-open this summer

Willow Community Midwives was forced to close because of a shortage of midwives

Gord Portman getting ready for the Father’s Day dunk tank fundraiser for Discovery House. So far Portman has raised $3,000. (Facebook)
Penticton man takes the plunge for recovery house that helped save his life

Gord Portman said Discovery House and Pathways have been everything in his 1 year sobriety

(File photo)
Supreme Court Justice rules Bay has to pay Penticton’s Cherry Lane mall

The ruling found that there had been no unavoidable delay preventing the Bay from paying their rent

Summerland cidery Millionaires' Row is hosting a Father's Day car and art show. (Facebook)
Vintage cars, art and cider for Father’s Day

Summerland’s Millionaires’ Row Cider Co. is hosting the car and art show

Marco Mendicino, Minister of Immigration, Refugees and Citizenship during a press conference in Ottawa on Thursday, May 13, 2021. THE CANADIAN PRESS/Sean Kilpatrick
Canada to welcome 45,000 refugees this year, says immigration minister

Canada plans to increase persons admitted from 23,500 to 45,000 and expedite permanent residency applications

FILE – Most lanes remain closed at the Peace Arch border crossing into the U.S. from Canada, where the shared border has been closed for nonessential travel in an effort to prevent the spread of the coronavirus, Thursday, May 7, 2020, in Blaine, Wash. The restrictions at the border took effect March 21, while allowing trade and other travel deemed essential to continue. (AP Photo/Elaine Thompson)
Feds to issue update on border measures for fully vaccinated Canadians, permanent residents

Border with U.S. to remain closed to most until at least July 21

A portion of the George Road wildfire burns near Lytton, B.C. in this Friday, June 18, 2021 handout photo. THE CANADIAN PRESS/HO, BC Wildfire Service *MANDATORY CREDIT*
Blaze near Lytton spread across steep terrain, says BC Wildfire Service

Fire began Wednesday and is suspected to be human-caused, but remains under investigation

Blair Lebsack, owner of RGE RD restaurant, poses for a portrait in the dining room, in Edmonton, Friday, June 18, 2021. Canadian restaurants are having to find ways to deal with the rising cost of food. THE CANADIAN PRESS/Jason Franson
Canadian restaurateurs grapple with rising food costs, menu prices expected to rise

Restaurants are a low margin industry, so there’s not a lot of room to work in additional costs

RCMP crest. (Black Press Media files)
Fort St. John man arrested after allegedly inviting sexual touching from children

Two children reported the incident to a trusted adult right away

Barbara Violo, pharmacist and owner of The Junction Chemist Pharmacy, draws up a dose behind vials of both Pfizer-BioNTech and Oxford-AstraZeneca COVID-19 vaccines on the counter, in Toronto, Friday, June 18, 2021. An independent vaccine tracker website founded by a University of Saskatchewan student says just over 20 per cent of eligible Canadians — those 12 years old and above — are now fully vaccinated. THE CANADIAN PRESS/Nathan Denette
At least 20% of eligible Canadians fully vaccinated, 75% with one dose: data

Earlier projections for reopening at this milestone didn’t include Delta variant

Emily Steele holds up a collage of her son, 16-year-old Elijah-Iain Beauregard who was stabbed and killed in June 2019, outside of Kelowna Law Courts on June 18. (Aaron Hemens/Capital News)
Kelowna woman who fatally stabbed Eli Beauregard facing up to 1.5 years of jail time

Her jail sentence would be followed by an additional one to 1.5 years of supervision

Cpl. Scott MacLeod and Police Service Dog Jago. Jago was killed in the line of duty on Thursday, June 17. (RCMP)
Abbotsford police, RCMP grieve 4-year-old service dog killed in line of duty

Jago killed by armed suspect during ‘high-risk’ incident in Alberta

Most Read