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Lung association launches campaign

Goal for this year's Christmas Seals campaign is to raise $1 million
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B.C. Lung Association director Walter Huebert of Penticton urges British Columbians to give what they can to help the B.C. Lung Association fight lung disease — one of the fastest-growing causes of death and disability in Canada.

The B.C. Lung Association once again is launching its largest annual fundraiser: The Christmas Seal campaign.

For over 100 years the arrival of Christmas Seals in mailboxes across Canada has been a cherished holiday tradition and has helped to raise much-needed funds for vital lung health and air quality research, programs and initiatives across the province.

B.C. Lung Association volunteer director Walter Huebert encourages British Columbians to help the Christmas Seals campaign by using Lung Association Christmas Seals on their Christmas cards — and donating generously to the cause.

“This year our goal for the Christmas Seals campaign is to raise $1 million. With these funds, the association will fund vital lung health research, education and advocacy for the one in five British Columbians living with lung disease. We urge British Columbians to give as much as they can this holiday season,” said Huebert.

In Canada, the use of Christmas Seals as a part of the holiday greeting card tradition began in 1908 when the seals were developed to help in the fight against tuberculosis. Not only was the campaign extremely successful, donations from the campaign helped to all but eradicate TB in Canada, but the Seals themselves were loved nationwide, quickly becoming part of the holiday traditions in many Canadian homes.

Today, Christmas Seals further the association’s mission to promote overall lung health and clean air, and to fight lung disease in all its forms including asthma, lung cancer, cystic fibrosis, and COPD (including chronic bronchitis and emphysema).

Those wishing to make a donation can do so by calling toll free 1-800-665-5864. Supporters can also visit www.bc.lung.ca for more information or to donate online.

 



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